I found a startup that could accelerate it:
- • Create digital clones of yourself
- • Use them to scale your expertise
- • Build a (billion $?) biz off the back of it
Here’s the breakdown:
This is Dara. Born to immigrant parents. Studied the smart guy trifecta of physics, CS, and math. Moved to SF after to work at C3 AI. Eventually, he left to form his first startup – Friday, an AI assistant for shopping. Just one problem…
Dara was a solo founder. Startups are hard, doing it alone is awful. He didn’t have any mentors in his life, but he was hungry for some guidance. So he found it in an unlikely place… The digital version of his grandfather:
He eventually exited Friday and moved on to work at OpenStore. 2 big things happened there: • He became obsessed with how we learn from other people. • He met Sam.
The problem with “content” is it’s static, unpersonalized. So Dara and Sam built a digital clone mentor together, Tony Fadell, to ask “him” questions and receive feedback. They realized, there’s a business here…
Cut to Delphi. The AI clone company they cofounded. It turns out, when you’re building an AI clone company, you face 2 giant big-picture decisions:
1. Who is allowed to make a clone of who? Data & identity are big ethical dilemmas. So Delphi decided you can only create a clone of you. No one else. “Companies that don’t respect data ownership & identity rights will be on the losing side of history.”
2. How do you make a clone useful beyond “AI novelty”? We’ve all played around with silly AI tools. But when your product aims to represent people through their name & likeness, the bar for quality is VERY high. Delphi isn’t here to play. It’s to bring value.
Which brings us to The Clone Economy. Where your mind becomes a product. This, Dara believes, is how we could see the first billion-dollar empire built by 1 person (ala Sam Altman).
In the ChatGPT-ification of the internet, humans become the scarce resource. Original thought is a premium asset. So if you can built a tool that SCALES the originality of a person… That could be the greatest asset a business owner could invest in.
Delphi has already seen 3 customers raising funds for clone-based businesses:
- • Athlete’s clone powering a personalized sports coaching app
- • Cybersecurity expert’s clone offering 24/7 threat analysis
- • Health guru’s clone driving adaptive wellness at scale
Think viability sounds farfetched? We already live in an economy where individual expertise can scale big:
- • Duolingo: $4B from Luis von Ahn’s language approach
- • Tony Robbins: $500M from his personal development insights
- • Huberman: 10M+ followers on neuroscience expertise
Delphi plans to address a market worth a combined $209B. Already, they have serious social buy-in.
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